Real Options and Business Strategy

Book description

• Illustrates and analyses the variety of real options applications in a spectrum of industries including pharmaceutical R&D and evaluating e-business start-ups
• Structured to provide conceptual linkages to key issues in business strategy, value-based management and other value drivers to maximise usefulness to both the practitioner and theoretician

Book details

ISBN

9781899332472

Publish date

1 Dec 1999

Format

Size

155mm x 235mm

Editor biography

Lenos Trigeorgis

Alberto Micalizzi and Lenos Trigeorgis; Han Smit and Lenos Trigeorgis; Alexander Triantis; Justin Pettit; Alberto Micalizzi; Onno Lint and Enrico Pennings; John Stonier; Franchee Harman, Joao Mazzuco; Nalin Kulatilaka, P. Balasubramanian, John Storck; Kevin Sullivan, Prasad Chalasani, Somesh Jha, Vibha Sazawal; Gonzalo Cortazar; L. G. Chorn and P. P. Carr; Paul Wilmott, N Mayor, P. Schonbucher, E. Whalley and D. Epstein; A. Muralidhar; Marco Dias;

Table of contents

CONTENTS

Introduction

Project Evaluation, Strategy and Real Options

Alberto Micalizzi and Lenos Trigeorgis

Growth Options, Competition and Strategy: An Answer to the Market Valuation Puzzle?

Han Smit and Lenos Trigeorgis

Creating and Managing Shareholder Value: A View through a Real Options Lens

Alexander Triantis

Applications in Real Options and Value-Based Strategy

Justin Pettit

The Flexibility of Discontinuing Product Development and Market Expansion: The Glaxo Wellcome Case

Alberto Micalizzi

A Business Shift Approach to R&D Option Evaluation

Onno Lint and Enrico Pennings

Airline Long-Term Planning Under Uncertainty: The Benefits of Asset Flexibility Created through Product Commonality and Manufacturer Lead Time Reductions

John Stonier

Real Options Evaluation for E-Business: A Case Study

Richard Chatwin, Yann Bonduelle, Anne Goodchild, Franchee Harman, Joao Mazzuco

Using Real Options to Frame the IT Investment Problem

Nalin Kulatilaka, P. Balasubramanian, John Storck

Software Design as an Investment Activity: A Real Options Perspective

Kevin Sullivan, Prasad Chalasani, Somesh Jha, Vibha Sazawal

Valuation of Natural Resources

Gonzalo Cortazar

Exercising Options to Reduce Capital Project Risk

L. G. Chorn and P. P. Carr

The Value of Market Research when a Firm is learning: Real Options Pricing and Optimal Filtering

Paul Wilmott, N Mayor, P. Schonbucher, E. Whalley and D. Epstein

Valuing the Operational Flexibility of a Multinational Enterprise (with Implications for Investment Location and Capacity Choice Decisions)

A. Muralidhar

A Note on Bibliographical Evolution of Real Options

Marco Dias

Testimonials

“This book and its extensive bibliographical notations serve as a solid foundation for readers looking for an introduction to a growing body of real options research and applications.“

Bill Brocato, Platts